US Open Amex Fan Experience

American Express wanted to deliver an unmatched fan experience at the US Open. The execution was a meticulously designed 32,000 sq ft area featuring interactive exhibits and exclusive member benefits. The versatile design allows for potential pop-up experiences with the USTGA, ensuring excitement for fans everywhere. Madison Square Park added a touch of natural beauty, hosting press conferences and
outdoor events to enhance the overall experience. Madison Square Park enhanced the overall experience with a touch of natural
beauty and served as a captivating venue for press conferences and outdoor events.